Acerta turns complex manufacturing data into actionable insights

Acerta helps manufacturers optimize production, improve quality, and make the right decisions fast using their manufacturing data and our machine learning expertise.

We build our flagship product, LinePulse, to operationalize machine learning on the shop floor. 

Our long-term vision is to connect the threads of data from the shop floor all the way to the field, so that manufacturers can make even more robust data-based decisions that ensure product quality and customer satisfaction.

Quality control dial

The origins of Acerta Analytics

It all began with machine learning algorithms developed by our co-founders – Greta Cutulenco, Sebastian Fischmeister, and Jean-Christophe Petkovich – in the world-renowned engineering laboratories at the University of Waterloo. Their collaboration resulted in Acerta LinePulse, a suite of SaaS solutions for precision manufacturing to enhance in-process and end-of-line testing, accelerate root cause analysis, and improve first-time through yield. 

Once Acerta was established as a company, Acerta Professional Services: customized solutions developed according to customer data and specific needs. These services leverage our team’s domain expertise acquired through years of working on machine learning and artificial intelligence (ML/AI) solutions for automotive and off-highway vehicle manufacturing.

Acerta's Leadership Team

Greta Cutulenco

Greta Cutulenco

CEO and co-founder

Greta co-founded Acerta Analytics in 2017 and is the current CEO. She works directly with automotive OEMs and Tier-1 manufacturers, helping them make sense of their manufacturing data. Greta has won numerous awards for her leadership of Acerta Analytics and for bringing visionary technology to the automotive industry.

Greta holds a Bachelor of Software Engineering from the University of Waterloo.

Jim Ingerslew

Jim Ingerslew

VP of Sales

Jim leads Acerta’s global growth strategy and go-to-market team. With decades of experience helping manufacturers leverage disruptive technologies, including predictive maintenance, Jim now helps Acerta’s customers deploy predictive quality analytics in their manufacturing plants so they can save time and reduce their stress levels.

Jim holds a Bachelor of Business Administration from Middle Tennessee State University.

Acerta Analytics board members

Greta Cutulenco

Greta Cutulenco

CEO, Co-Founder
Acerta Analytics

Aditya Aggarwal

Aditya Aggarwal​

Partner, Venture Capital (Industrial Innovation Ventures)

Brian Kobus

Brian Kobus​

Partner & Head of Operations
OMERS Ventures

Chris Cawston

Chris Cawston

CEO & Principal
The Cawston Group

Michael Sinnaeve

Michael Sinnaeve

Former Executive (Retired)
Magna International

Acerta's generous investors

We are grateful for the funding from these leading investors from our A and B funding rounds

Acerta's Awards and recognitions

2022 Automotive News All Stars

Automotive News Canada named Greta Cutulenco a 2022 All-Star, highlighting her work in “Pre-Problem Problem Solving”.

2019 Canadians to Watch Automotive News Canada

Automotive News Canada named Greta Cutulenco one of the top Canadians to Watch in 2019 for Acerta’s work in AI.

Vivatech named Acerta a Top 30 Female-Founded Startup, recognizing Greta Cutulenco in their global 2022 Female Founder Challenge 

Forbes named Greta Cutulenco a 30 Under 30 in 2019’s Manufacturing and Industry category 

Sixth Sense

Acerta took the Runner-up place in Hexagon’s Sixth Sense Cohort 3 manufacturing technology start-up program.

Forbes named Greta Cutulenco a 30 Under 30 in 2019’s Manufacturing and Industry category 

Acerta's partners

Global Alliance Automotive

A network of automotive experts helping us drive standardization of AI in manufacturing

RedViking Logo


RedViking is an MES provider helping to expand Acerta’s data collection and production line analytics.



Microsoft help us our reach into the cloud with Azure-supported software

Telit Cinterion

We use deviceWISE® from Telit for easy data access from IIOT sources and equipment on the factory floor

“Our partnership with Acerta supports Microsoft's vision for the future of mobility, enhancing the automotive supply chain with advanced analytics for new insights.”
- Darren Coil, Director of Business Strategy, Microsoft
"We chose to partner with Acerta based on their depth of knowledge and core expertise to help OEMs and Tier 1s transform their business through AI and machine learning."
- Ralf Mueller, Managing Director, GAA AG

Acerta's professional memberships

To help us stay connected with other leaders in the automotive and transportation industries, our team members belong to the following organizations:

  • Alabama Automotive Manufacturers Association
  • Automotive Parts Manufacturers’ Association (APMA)
  • Association for Advancing Automation (A3)
  • Automation Alley
  • The Connected Vehicle Systems Alliance (COVESA)
  • France Autotech
  • Georgia Automotive Manufacturer’s Association (GAMA)
  • Nextmove
  • Next Generation Manufacturing Canada (NGen)

Automate root cause analysis and predict defects in real time

How is that possible?