Acerta turns complex manufacturing data into actionable insights

Driven by data science and industrial experience, Acerta helps precision manufacturers turn complex production data into actionable insights.

More than half of our in-house engineers are experts in data science and ML/AI technologies. Together, our team combines the ability to operationalize ML/AI with in-depth knowledge of the automotive, transportation, and precision manufacturing industries to unlock hidden value contained within vehicle data.

Quality control dial

Acerta's origin story

It all began with machine learning (ML) algorithms developed by our co-founders – Greta Cutulenco, Sebastian Fischmeister, and Jean-Christophe Petkovich – in the world-renowned engineering laboratories at the University of Waterloo. Their collaboration resulted in Acerta LinePulse, a suite of SaaS solutions for precision manufacturing to enhance on-station and end-of-line testing, accelerate root cause analysis, and improve first-time through (FTT) yield. 

Out of LinePulse grew our second offering, Acerta Professional Services: customized solutions developed according to customer data and specific needs. These services leverage our team’s domain expertise acquired through years of working on machine learning and artificial intelligence (ML/AI) solutions for automotive and off-highway vehicle manufacturing.

Acerta's Leadership Team

Greta Cutulenco

Greta Cutulenco

CEO and co-founder

Greta co-founded Acerta Analytics in 2017 and currently leads the company’s senior leadership and sales teams. She works directly with automotive OEMs and Tier-1 manufacturers, helping them make sense of their manufacturing data. Named a Forbes 30-Under-30 for Manufacturing, a 2022 Industry All-Star and a 2019 Canadian to Watch by Automotive News Canada, Greta is also an Automotive Parts Manufacturers’ Association (APMA) board member.

Greta holds a Bachelor of Software Engineering from the University of Waterloo.

Jim Ingerslew

Jim Ingerslew

VP of Sales

Jim leads Acerta’s global growth strategy and go-to-market team. With decades of experience helping people leverage disruptive technologies, Jim now helps our customers enable predictive quality analytics in their manufacturing plants so they can save time and reduce their stress levels.

Jim holds a Bachelor of Business Administration from Middle Tennessee State University.

Awards and recognitions

We’re super proud when leading organizations take notice of Acerta’s accomplishments and great work! Our CEO, Greta Cutulenco, has received the following accolades.   

2022 Automotive News All-Stars

Automotive News Canada named Greta Cutulenco a 2022 All-Star, highlighting her work in “Pre-Problem Problem Solving” for the industry. 

Vivatech Award Top 30 Greta Cutulenco
Vivatech named Acerta a Top 30 Female-Founded Startup, recognizing Greta Cutulenco in their global 2022 Female Founder Challenge 
Forbes 30 under 30

Forbes named Greta Cutulenco a 30 Under 30 in 2019’s Manufacturing and Industry category 

Automotive News Canadians to Watch

Automotive News Canada named Greta Cutulenco one of the top Canadians to Watch in 2019 for our work in artificial intelligence 

Board members

Greta Cutulenco

Greta Cutulenco

CEO, co-founder

Aditya Aggarwal

Aditya Aggarwal

Partner, Venture Capital at BDC Capital Industrial Innovation Venture Fund

Brian Kobus

Brian Kobus

Partner & Head of Operations at OMERS Ventures

Chris Cawston

Chris Cawston

CEO & Principal at The Cawston Group

Michael Sinnaeve

Michael Sinnaeve

Retired Executive from Magna International

Our investors

We are grateful for the funding from these leading investors:

Professional memberships

To help us stay connected with other leaders in the automotive and transportation industries, our team members belong to the following organizations  

Trusted by leading OEMs and Tier-1s, including: